a2z of d2c by shopflo
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AND: BTS Of The Journey From Cloth to Customer
Brand Breakdown is Shopflo’s monthly 4-part newsletter, in which we deep dive into an Indian D2C brand, and understand its constituent elements to…
Leesha Agarwal
Feb 8
1
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AND: BTS Of The Journey From Cloth to Customer
blog.shopflo.co
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AND: How Anita Dongre Built A House Of Purposeful Brands
Brand Breakdown is Shopflo’s monthly 4-part newsletter, in which we deep dive into an Indian D2C brand, and understand its constituent elements to…
Leesha Agarwal
Feb 1
1
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AND: How Anita Dongre Built A House Of Purposeful Brands
blog.shopflo.co
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January 2023
Blue Tokai: Taking The Consumer On An Immersive Journey
Brand Breakdown is Shopflo’s monthly 4-part newsletter, in which we deep dive into an Indian D2C brand, and understand its constituent elements to…
Leesha Agarwal
Jan 25
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Blue Tokai: Taking The Consumer On An Immersive Journey
blog.shopflo.co
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Blue Tokai: A Visual Storyteller
Brand breakdown 02: Brand Breakdown is Shopflo’s monthly 4-part newsletter, in which we deep dive into an Indian D2C brand, and understand its…
Leesha Agarwal
Jan 18
2
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Blue Tokai: A Visual Storyteller
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Blue Tokai: From A Humble Estate to Global Expansion
Brand breakdown 02: Brand Breakdown is Shopflo’s monthly 4-part newsletter, in which we deep dive into an Indian D2C brand, and understand its…
Leesha Agarwal
Jan 11
3
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Blue Tokai: From A Humble Estate to Global Expansion
blog.shopflo.co
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Blue Tokai 01: Brand breakdown
India’s evolving relationship with coffee and the rise of D2C coffee brands
Leesha Agarwal
Jan 4
1
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Blue Tokai 01: Brand breakdown
blog.shopflo.co
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September 2022
Lego: Building Blocks That Build Quality Play
A toy that transcended age and gender barriers
Shopflo
Sep 30, 2022
2
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Lego: Building Blocks That Build Quality Play
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Parle: A Company That Has Something For Everyone
An FMCG company that has made its presence known in all parts of the country
Shopflo
Sep 16, 2022
2
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Parle: A Company That Has Something For Everyone
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Casper: Reinventing Sleep
A mattress start-up that took experiential purchasing online
Shopflo
Sep 2, 2022
2
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Casper: Reinventing Sleep
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August 2022
Licious: A Supply Chain Like No Other In The Meat Industry
Creating a non-vegetarian niche in a country that has the highest share of vegetarians in the world
Shopflo
Aug 26, 2022
3
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Licious: A Supply Chain Like No Other In The Meat Industry
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The Honest Co.: A Story Of Living Up To Brand Expectations
A Hollywood actor, a disruptive proposition and a unicorn status. Recipe for success?
Shopflo
Aug 12, 2022
2
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The Honest Co.: A Story Of Living Up To Brand Expectations
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July 2022
Chanel: A Cultural Icon
A brand created by a woman at a time when women were just entering the workforce and its journey to becoming a part of the cultural fabric
Shopflo
Jul 29, 2022
2
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Chanel: A Cultural Icon
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